Review Generation: Why Every Small Business Needs To Do It
Small businesses are the heartbeat of America, but unfortunately, they are not all successful. The stats don’t lie either. According to the U.S. Bureau of Labor Statistics, one out of five small businesses fails in the first year, a staggering 20 percent. More concerning, up to 50 percent fail within five years. As a result, […]
Effective monitoring of your reputation management results
Managing your reputation online is more important than ever. Indeed, no matter what you do for a living or what your professional goals are, having a negative reputation can adversely affect your progress. No matter if you own your own business or are simply a working professional, your online reputation is one of the first […]
Why Ratings and Reviews Matter for Businesses
Many people mention online reviews when talking about marketing for businesses, whatever the scale. The feedback that folks leave across various internet-based platforms, including Yelp, Google, and Shopper Approved, plays a crucial role in their peers’ purchasing decisions. Here are 7 points showing the importance of customer reviews: 1. An extension of the word-of-mouth phenomenon […]